👋🏽 Essays on Consumer Science

Consumer science is the study of how people use goods and services. It covers various topics, from marketing and advertising to money management and budgeting. As a result, consumer science is vital for anyone who wants to understand how businesses operate and how people make decisions about spending their money.

Consumer science is also a great way to learn how different cultures view consumption. For example, in some cultures, consumer science is considered a necessity, while it is seen as a luxury in others. When writing a paper, be sure to narrow your focus to make your work more manageable. Take advantage of free essay examples and databases. Using these materials can help you better comprehend the structure and arrangement of academic work. Also, remember to proofread and edit your work thoroughly before submitting it for grading.

Chinese Brands: Customer Buying Behavior

Background Theoretical and practical implications of the effects of Chinese brands on the buyer’s behavior are global issues worth much attention. The aim of the research is to determine the significance of the relationship between customer buying behavior and Chinese brands. Hypothetically, a significant influence exists between the buyer behavior...

Qatar vs. UK: Consumers’ CSR Awareness

Abstract The main aim of the study is to compare the level of consumers’ CSR Awareness in an Emerging Market (Qatar) versus a Developed Market (UK. The approach among the consumers towards the concept of corporate social responsibility is identified, analyzed and compared with these two countries. Corporate social responsibility...

Sales Staff Behavior of Credit Card Sales in Penang

Abstract The objective of this dissertation to present a coordination of shifting dynamics of the sales staff behavior along with the consequential factors affecting customer’s respond. Here the study ground is the credit card sales staff in Penang, Malaysia and their associated customers of the location. The organizations concerned with...

Customer Satisfaction and Effective Customer Service

Foundation of the Study Background of the Problem In modern and dynamic business environments, effective communication with customers is critical to achieve a higher level of customer satisfaction (Alidadi & Nazari, 2013). Customer satisfaction has an important role in the overall profitability and performance of businesses, as well as in...

The Role of Consumer Decision Making and Choice in Augmenting C-To-C Buying Behaviour

Introduction The purpose of this chapter is to provide a literature review on Consumer buying decision-making process and the consumer behaviour. The chapter forms the foundation of my dissertation. The chapter illustrates the divergent views and opinions that have been advanced by different scholars on the subject. The objective of...

Client-Consultant Relationship

Introduction This paper focuses on examining the different viewpoints of the functional and critical perspective when it comes to the implementation of management consultancy practices. It seeks to examine the current relationship between clients and consultants based on other perspectives and attempts to analyse how both perspectives try to secure...

Consumer Buying Process

Introduction When making purchase decisions, consumers go through a number of stages. However, these stages depend on the type of product being purchased. Koklic and Vida (2011, p.634) asserts that making buying decisions differs with regard to their importance and degree of complexity. There are two main types of purchases...

The Concept of Buyer Behavior Process

Introduction Buyer behavior is the decision-making process and acts that are involved in the purchase and use of products. A firm needs to understand these behaviors to create marketing strategies for the sale of its products. This will help the firm in creating a marketing niche for its products and...

Incentives and Customer Service Evaluations

Introduction The purpose of this study is to determine if there is truth in the assumption that by adding an incentive at the end of a transaction, a customer may potentially feel as though they were treated better than normal. As a result, customers who take a customer satisfaction survey...

The Impact of Pricing Strategy on Consumer Purchasing Behavior

Introduction Pricing is one of the four factors considered in the marketing mix. Others include the product, place, and packaging. Marketers consider pricing as one of the key factors that determine the success of their products and not because competition has brought about lower prices and a wider choice for...

The Brand Selection and Factors Affecting Consumer Choices

Abstract The consumer purchase decision is not made in a vacuum. There are a number of factors, which determine whether a person will purchase or not purchase a product or a brand. This paper gives an in-depth description of these factors, which can be cultural, social, personal, or psychological. Cultural...

Investigating Customer Opinions on Loyalty Programmes: A Study of Malaysian Credit Cards

Introduction Credit cards are increasingly being made more attractive for consumers by providing them with offers of attractive customer loyalty programs. Loyalty programs help improve product revenues for the card issuer through increased use of the cards and enhanced value perceptions for the cards by customers. While loyalty programs have...

Consumers and Their Behaviors

Abstract The purpose of this report is to examine how do customer make a choice on instant noodle and perceive the buying behavior. The aim of this project is to examine how customer makes a choice on instant noodle and how the buying behavior influences the product. No doubt, food...

The Chinese Consumers

Introduction Analysis of the customer business sphere of any particular geographic region is closely associated with the sociological research and the analysis of the gained results. The aim of this paper is to systematize the gained results, as well as provide thee analysis of the collected data in the context...

Customer Satisfaction and Loyalty

Abstract Aim of the Research The main aim of the research is to determine the relationship between customer satisfaction and price, product as well as service quality as well as a reflection by market share. This venture is achieved by using Pearson’s Correlation Model. Participants The study involves people sampled...

How Does Packaging Influence Buyer Decision Making

Acknowledgments This study may not be achievable without the cooperation, guidance and support and of a few person and organization. University adopted Supervisor Dr. —PQR1—, Lecturer, Department of Marketing, ABC University, was the resource of the inspiration and motivation to this dissertation effort. He has provided vital assistance along all...