📖 Essays on Case Studies

If you’re a business student, you know that case studies are integral to your education. What better way to learn about real-world challenges than by inspecting actual businesses that have faced them? However, case studies can be tricky to write.

That’s why it’s essential to familiarize yourself with the basics before you start this task. Thankfully, you can brush up on your business knowledge with the help of numerous online resources. In addition to reading up on different related topics, take some time to review case study examples. These can be found in databases such as EssayBizLab. It will save you time and effort in the long run and help you produce a better overall product.

Restaurant Outsourcing: Case Study

Case Description As a case for analysis, the note about such a phenomenon as restaurant outsourcing is considered (Stevenson, 2018). This kind of business is considered from an unambiguous point of view, and the reader receives a hint about the insufficiently legitimate use of the powers of the food companies...

Cotopaxi Brand as an Outcome of a Quest

Introduction Storytelling is an integral component of public relations, as it attracts the attention of the wider public and enables explaining the company’s goals to them in a less direct, hence less aggressive way. In the article by Kent (2015), the author mentions the quest for public relations master plots....

Nike Corporation’s Products, Competitors, Profit, and Advantage

Introduction Nike is a multinational corporation that specializes in selling footwear, clothes, and various sports equipment. The company was founded in 1964 by Bill Bowerman and Phil Knight (Gupta, 2021). Nike, Inc. refers to a part of a vast business sector specializing in producing goods for sports. The main message...

Dow and Dupont Merger Description

The Dow DuPont announced in 2017 the successful completion of an equivalent merger of two large corporations, The Dow Chemical Company (DOW) and E.I. du Pont de Nemours & Company (DuPont). The combined entity is a holding company called DowDuPont, split into three large publicly traded companies operating in the...

Cotton Incorporated Case: Internal Environment Analysis

The internal environment is a critical component of the market situation of Cotton Incorporated. It affects the organization’s chances to maximize its competitive advantage over key business rivals and increase teenage consumers’ awareness of cotton’s benefits over other fibers. Cotton, Inc. conducts extensive market research, including over 500 consumer interviews...

Nokia Company Resistance to Change

Strategic management’s fundamental question is how firms achieve and maintain a competitive advantage in a rapidly changing market environment. Most organizations lack proper change management; consequently, the process of implementing new technologies or policies faces active resistance from employees. Besides, without effective leadership and managers’ guidance, resistance to change can...

Revolution’s Marketing Strategy in Women’s Fitness and Spa Service

The existing woman’s fitness and spa service providers are not capable to accomplish the desire needs of customers at all. So, from this perspective “Revolution” (is not it Revolution) has been evolved. Revolution’s marketing strategy is to promise its potential customer to fulfill most of their expectation and do something...

Case Analysis of Pintura Corporation: Lena Launch

A detailed examination of a product’s characteristics and market conditions is a necessary part of any decision-making process. In the case presented, the vice president of Pintura Corporation’s Industrial Finishes Group, Maria Lopez, is required to make several difficult choices. The demand to provide multiple customers with environmentally friendly industrial...

Orange Jordan Operator’s Innovations and Technology

Orange Jordan is a public mobile telephone network operator which benefits from the use of innovative solutions and unique services offered to its clients. At the moment, the company cooperates with multiple partners, such as Ericsson, to boost online learning and help students to evolve their skills (Orange and Ericsson,...

Root Cause Analysis Team’s Issue and Solution

The members of a Root Cause Analysis (RCA) teamwork collaboratively in order to facilitate problem-solving use for identifying the faults and problems that resulted in an unfavorable healthcare outcome. In the presented scenario, the RCA team is comprised of the Risk Manager, Pamela, a Staff Nurse, Linda, and a Pharmacy...

JetBlue Airline’s Strategy and Its Five Elements

Introduction American airline JetBlue is actively entering new markets and moving towards a more elaborated business model. These days, the airline intends to expand its business worldwide. The strategic diamond concept consists of five elements: arenas, differentiators, vehicles, staging and pacing, and economic logic. All five aspects need to work...

The Walt Disney Company’s Needs Assessment

Today, The Walt Disney Company (WDC) is one of the biggest stakeholders in the multi-media business, especially when it comes to films for “catch-all” groups. However, there is no perfect company, so that is crucial to find some drawbacks in WDC’s training model and examine how to upgrade the overall...

SpaceX Company Contract Types

Introduction Project contracts are categorized into three groups: fixed price, cost reimbursable, and time and materials contracts. These groups have different contract types connected to several subcategories. Fixed price contract types include firm fixed price (FFP), fixed price plus incentive fee (FPIF), fixed price determinable (FPR), and fixed price plus...

The Private Sector Case Study

The private sector case study highlights the case of credit card information theft in a hamburger franchise through an insecure Wi-Fi hotspot connection. The following case study underlines the security framework compliance failure. PCI DSS framework was violated on four network segregation requirements, penetration testing, monitoring, and virus scanning (Bhardwaj...

Intervention Selection and Application: City Center Hospital’s Case Study

In the case study under consideration, City Center Hospital’s executive director determined the need for a development consultant (OD) intervention to analyze the situation and identify existing problems. The invited specialist conducted a study, highlighting the organization’s main issue, which is low staff morale and then chose individual interventions to...

A Limited Liability Company: Case Study

Many would not dispute the fact that being self-employed is both an exciting and exhausting experience. Not only does owning a business include choosing the type of entity, but it also demands the understanding of how to pursue the legal and tax requirements. Additionally, some people may consider limiting their...

Southwest Airlines: Case Study

Southwest has mastered the low-price model and has the financial results to prove it. The reasons why other airlines don’t copy Southwest’s model It is certainly true that Southwest masters the low-price model and remains one of the most profitable and trusted airlines in the world. The issue that other...

Nike Case Study: Interaction with the Customers

Research Analysis The objective of the research was to examine how customers interact with Nike Inc.’s products across several touch points. The analysis sought to explore the attitudes current customers and prospects hold towards the company’s footwear, apparel, equipment, accessories and services as well as shopping. Furthermore, the research intended...

Apple Case Study: Advancement of Technology

How Apple can capitalize on the needs of the business world for a safer, virus-free, worm-free system Apple is one of the leading companies in this sector and the mission of the company is to create and conserve the resources of the World. The company looks forward to the safety...

Restaurant Training: Country Cooking Program

The video includes many helpful features for new servers to help them understand their duties. It highlights what attitude to adopt to make the customers comfortable (“Restaurant Training” 00:01:30-00:01:50). The video emphasizes the importance of following the restaurant’s dress code and having a clean appearance along with a smile (“Restaurant...

Sports Marketing Campaign and Event Organization

The process of sports endorsement has always been linked to collaboration with multiple organizations, which often belong to industries other than the sports one. The specified attempt at reaching beyond the target area of interest allows combining two brands that already represent quite an object of interest to their target...

Specific Problems of the GEA Company

Table 1: TOWS analysis. External Opportunities: High demand for FGDs in Asia Rising demand for semi-dry FGD systems Increasing governmental environmental awareness External Threats: Replacement of coal by other energy sources Economic downturn due to COVID-19 Market saturation caused by device longevity Internal Strengths: Advanced technology Reliable products Established reputation...

Case Study Analysis: Lapjang Tea

Summary Lapjang Tea is a tea manufacturer based in Pakistan, which has two factories and sells its tea through distribution centers across the state. The tea from the local port in Karachi is transported to the two factories and then to the distribution centers. The strategic issue that Lapjang Tea’s...

Luisa via Roma Multi-Brand Fashion Store’s Success

Luisa via Roma (LVR) is a world retailer of fashion and design for women’s, kids’, and men’s stylish clothes and home decorations. The company dates back to 1930 as a boutique opened by Luisa Jaquin in Florence, France. She later teamed up with her husband to expand the store and...

Project Management: The Marriott Hotels

Introduction Keeping an organization running and meeting the increasingly demanding quality standards while also introducing innovative services and products is a tremendous challenge for most organizations. However, for companies with years of market presence and a well-built brand, the specified requirement is an absolute necessity. Marriott Hotels is one of...

A Glasses Company’s Market Performance Improvement

Summary In the case study, a small firm producing glasses was examined, determining the causes of its poor market performance. A major problem that was relevant was the lack of cohesion between different departments of the company, which had individual and distinct objectives (De Toni & Nassimbeni, 2003). This contributed...

Saputo: CAGE Analysis

Saputo is a Canadian company that sells dairy products and cheese to the domestic and global market. At the moment, Saputo is operating in Canada, the USA, Argentina, Australia, and the UK and sells products to 50 countries (“Over 65 years,” n.d). However, Saputo needs to assess the main markets’...

Axe Corp.’s Balance Sheets Specificities

Background AXE Corp (symbol AXEC) produces and sells electrical light bulbs in global retail markets. AXEC is a publically traded New York Stock Exchange (symbol NYSE) company founded in 1976 with headquarters in Denver, Colorado. The controller compiled two Balance Sheets, one made with the GAAP and the other with...

Ken Hoffman and Ruth Cummings: Case Study

It should be noted that empowerment and delegation are the essential components of management. They differ from each other and provide various opportunities for leadership if applied appropriately. The purpose of this paper is to review the main principles of delegation and empowerment that were violated in the case of...

People’s Choice Bank Case Study

Introduction The present report was commissioned by the president of People’s Choice Bank. The People’s Choice Bank is a small community bank with three local branches in Blue Ash, Delhi, and Anderson Hills. The purpose of the present report is to analyze the cash flow of People’s Choice Bank using...

Hospitality Business Proposal in Jacksonville, Alabama

The hospitality industry has always been something that fascinated me. First, I really enjoy working with people and consider myself quite social. Second, when I think about my career, I imagine something to do with providing people with unforgettable experiences. I believe that owning a hotel is a great way...

Case Study: Dyson Limited

Introduction Dyson Company is a British technology organization established in 1991 by James Dyson in the United Kingdom (U.K.). The enterprise produces and designs household appliances, and in September 2017, James Dyson, announced their entry into the automobile manufacturing sector, particularly electronic vehicle (EV) production. This paper analyzes Dyson Limited’s...

Wakefield’s Study Analysis

The most important ethical issue regarding Wakefield’s study is that it generated a popular antiscientific myth. As a result, thousands of parents believed in the alleged connection between the MMR vaccine and the autism onset in children. In attempts to protect youngsters, they would put them in a bigger danger...

The Coca-Cola Company Solving Water Conflict

Water is a basic need that is fundamental in every individual and organizations’ daily lives and in the production line globally. For domestic purposes, water is used for cleaning, washing, cooking, and drinking. In the production sector, the primary goal of water is to cool engines, and others use it...

Why Deutsche Allgemeinversicherung Uses Statistical Process Control

Summary DAV uses SPC because it is interested in enhancing accuracy rather than knowing exactly what the problem is. The tools they had previously used to survey their customers were inaccurate; however, using SPC would enable the company to give the right tools to the customers which would allow the...

Citibank: Performance Evaluation

Introduction In the contemporary business environment, a certain shift in the decision-making paradigm is observed. Historically, companies aimed at meeting their internal objectives by, for example, attaining the desired amounts of production or sales levels. While these metrics retain their relevance in the modern environment, new aspects of successful business...

Hunt Corp: A Case Study

In 2002, the management of Hunt Corp faced additional challenges caused by the growing competitive pressure within the business environment. In response to the new circumstances, the company resorted to offshoring, moving the production of office and graphic supplies to China (Kodama, 2004). This way, the management was able to...

Supply Chain Management in Larry Technologies

Abstract The paper discusses the pros and cons of supply chain activities of Larry technologies and explores the methods that can reduce the supply chain risks. In addition to that the changes that are necessary for Larry technologies are also mentioned and the adoption of technology and the maintenance of...

Tennessee Air National Guard: The Case Study

Statement of the procedure and selection options In a time when the economies are falling and the price of gasoline and related products are raising, the never-ending workflow is taking a toll on the workers of the Tennessee Air National Guard, and their morale is getting lower day by day....

Service Quality and Customer Satisfaction in Singapore Airlines

Abstract The following dissertation provides a comprehensive survey based research on the service and quality level of the services provided by the Singapore Airlines in terms of the expectations of the customers and the satisfaction level of the customers. A literature overview of related research on the topic is conducted...

The Organizational Behavior of Nakheel Company

Organizational behavior Organizational behavior is an instrument that carefully monitors the actions of human beings within an organization since most of the core jobs within companies involve the efforts of human beings. Performance and productivity within an organization are usually determined by certain factors that are deemed crucial, for instance,...

Wisynco Manufacturing Company: Case Study

Introduction Technological advances of the twentieth and twenty-first centuries have shaped the manufacturing industry on a global scale. Beverage production has developed under the influence of new technologies and managerial strategies, which enabled companies to improve their performance and enhance their competitive advantage (Flammini et al. 2017). Although the food...

Metro Bank and the Difficulty in Establishing a Bank in UK

Abstract The service matters are crucial in banking sector given to the heavy competition in UK. The new entrant of Metro bank and its success has inspired many players to enter UK and the ways and means of the bank that made possible the success are important points that need...

Assessing Why Nigeria Lng Has Been Restricted in Development

Natural gas deposits in Nigeria currently form one of the most significant resources for the country. Nigeria ranks amongst the top producers and exporters of the commodity, with a 4 percent GDP contribution coming from natural gas. Given the country’s immense oil production, analysts and experts point at the possibility...

Ethical Issues in Biomedic Research: Tuskegee Syphilis

Introduction Ethics play a crucial role in society and engaging in ethical behavior is the foundation of a well functional society. One area in society where ethical conduct is of great significance is in the medical sector. Unethical practices in medical circles are likely to result in dire consequences. Arguably...

Enterprise Resource Planning for Online Data Management

Research Methodology and Analysis Introduction I had proposed for Ben Foods Co. concerning the Enterprise Resource Planning for the online data management and electronic transactions. By adopting an appropriate approach of research methodology, my proposed system will satisfy the business requirements and meet the intended objectives. Since this new system...

Airbnb: Disruptive Innovation vs. Traditional Accommodation Businesses

Airbnb and Traditional Hotels The performance of Airbnb against traditional accommodation types, namely hotels, has been an area of intense interest in recent years. Guttentag and Smith believe that Airbnb can be considered a disruptive innovation in the sphere of hospitality, as it has altered the existing landscape and changed...

Pre Employment Testing

Methods In 2004, a major automotive industry company contacted BTE Technologies to develop a reliable and non-discriminatory method for screening candidates, to determine if they were physically fit to perform work in which they have been employed in the automotive company. The company identifies six manufacturing plants to develop the...

Exploring Future of Mobile Payment in United Kingdoms

Abstract With the advent of mobile commerce a wide range of products and services are being offered today which has opened up different avenues in United Kingdom. By the use of Mobile ticketing tickets can be easily issued to clients by directly sending them to their mobile phones by means...

High Speed Packet Access Technology Analysis

Introduction Background of the study Forkel and Klenner (2004) indicate that High Speed Packet Access (HSPA) is a set of mobile phone protocols that is a function of three components namely High Speed Downlink Packet Access (HSDPA), High Speed Uplink Packet Access (HSUPA) and Evolved High Speed Packet access (EHSPA)....

JCPenney Company: Approach to Diversity

Abstract Globalization has made the business a tedious venture since competition comes from all quarters. Diversity is one of the approaches employed by companies to handle the pressures of the contemporary business arena. JCPenney embraced diversity quite early and has stuck to the principles, but it has still experienced several...

An Introspective Into the Mechanism of Starbucks’ Clockwork: Leadership Strategy

Abstract Strong leadership strategy and efficient leadership culture are an integral part of any entrepreneurship. Predetermining the course of the company’s actions, the strategies that are going to be chosen in the relationships with the customers, and the specifics of the organizational behavior within the firm, these elements serve as...

GCC Qatar: The Impact of Performance Appraisal on Employees’ Behavior

Introduction Performance appraisal is one of the HR practices that are widely being applied to integrate HR activities and organization policies. In addition, the performance appraisal is understood to be covering several processes in which international firms evaluate their employees, develop and enhance their capabilities, performance and give out rewards...

Westpac Corporation and St. George Bank Australia: Merger Case

Introduction The merger between Westpac Corporation and St. George Bank came when the two firms were performing very well. Westpac Corporation was considered one of the best financial institutions in Australia, while St. George Bank had built its special niche as a family bank. The merger of the two firms,...

HR Issues in EBI and NBD Merger

EBI and NBD merger reviewed from an HR perspective The EBI and NBD announced their merger on 7 March 2007 (Uppal 2008, p. 10). On 13 March 2007, a joint steering committee was set up to identify the agendas for discussion and the scheduling of business (Uppal 2008, p. 10)....

Knowledge Audit on Ting Shao Kuang Art Gallery

Overview and Statement of Reference The organization selected for the Knowledge Audit is a fine art gallery called Ting Shao Kuang Art Center that belongs to a chain of galleries established at the International Centre. Representing the subsidiary in Hong Kong, our sales representatives offer original sculptures, paintings, and serigraphs...

Case Studies and White Paper: Real Estate Industry

Introduction The Geographic Information system is a new technology whose invention heralded a new dawn for the real estate industry. Problem-solving in the real estate industry is especially a big problem as it is often known to be complex, uncertain and dynamic (Wofford 8). In the traditional way of doing...

McDonald’s Implementing a Change Process

Introduction Organizations presently recognize the need to initiate change within their operations. Increased competitiveness has played a significant role in this process. Human beings are more reluctant to embrace change within their systems. It is notable that most people believe in the maintenance of the status quo. As a result,...

The Partnership between Jet Airways and Etihad: Case Study

Introduction The case study on the partnership between Jet Airways and Etihad will be analyzed in this paper. The two airlines have agreed to collaborate through joint operations in order to take advantage of their strengths in the aviation industry. Although the partnership presents important opportunities to the two firms,...

Individuals and The System Theory in Safaricom Limited

Essentially, each organization applies human resources as a workforce in a bid to achieve its utmost objectives. In essence, it must incorporate people to provide particulate services or carry out stipulated duties. Modern society is applying strategies not only to define the daily operations of a real organization but also...

Wal-Mart International Business Analysis

Overview of the Organization Wal-Mart is a large multinational retail corporation that was founded in 1962 by Sam Walton at Walnut Street in Rogers. According to Roberts and Berg (201, p.45), this American corporation started as a discounted store. The owner was focused on providing goods to the customers at...

Conceptual Analysis of a New Brewpub

Executive Summary Interpretative business analysis is significant to Brewpub’s success. However, while a businessperson analyzes the viability of a business venture plan or the level of business success, it is difficult to perceive things from an objective point of view. Therefore, such a businessperson must hire a knowledgeable and experienced...

Hyundai and Honda: Performance in the International Market Review

Introduction Honda and Hyundai are globally recognized brands in the motor engineering industry. The two companies have worked hard over the years to achieve this recognition. They continue to compete with each other to ensure that each remains at the top of the automobile industry. In addition, they make efforts...

The Phenomenon of Insider Action Research

Introduction Insider action research (IAR) is different from other forms of action research (AR) mostly due to the fact that the line between the researcher and the researched is particularly slight in this case. This specific condition grants IAR a number of benefits and also promises certain disadvantages. This review...

Global Value Chain Positioning as a Sustainable Strategy: the Namibian Fishing Industry

Introduction The surfacing of Global Value Chains has delineated the characteristic of the 21st century trade and essentially transformed dealings amid nations. Sustainable development has turned into a catchphrase in preservation and management and denotes an endeavour to reconcile the environment, its resourcefulness, and economic advancement. Namibian fishing industry has...

Globalization with GIE: The case of IBM

Executive summary The purpose of this paper is to examine how organizations developed, implemented, and applied GIE to support and sustain the expansion of their market strategies in order to realize the dream of moving from the traditional multinational corporations that focused on centralized markets to the modern concept of...

Business Case for Medical Laboratory Service: Addis Ababa Medical Laboratories

Executive Summary Addis Ababa Medical Laboratories is a startup project aimed at the improvement of access to laboratory tests and investigations of the Ethiopian population. The project is to begin in the capital of the country, Addis Ababa, the most populated city in the country. Since the population of the...

International Business Machines And the Attack of the Clones

In the recent past, technology has speedily evolved to replace the conventional ways of doing things. Most of the technology advancement manifests in the form of embracement of personal computers (PCs) and the Internet in organizations. As opposed to the past when computers were only available in a few institutions,...

Job Satisfaction in Canada Analysis

Purpose of the Study The purpose of the study is to evaluate the employees’ perceptions of diversity in the workplace. It will entail examining the effects of diversity perceptions on job satisfaction in Canadian-based companies. Various researchers attest that the employee’s perception of diversity in the workplace is directly linked...

Lachlan Bank Australia: Project Process Planning

Executive Summary The report highlights important aspects of a planned project for the Lachlan Bank (Bigg Bank) Australia. The bank plans to install over 25,000 smartcard readers across its over 600 branches in Australia and beyond. Secure-Any Systems is looking forward to being awarded the tender to undertake the project,...

IBM Corporation: Innovation in a Global Setting

Innovation and Global and Cross-Cultural Impact Introduction In an international setting, the capacity to communicate successfully could be tricky. Even if two parties engage in a similar language, there could be misapprehensions because of cultural and racial dissimilarities. Comprehending the influence of globalization on cross-cultural communication is crucial for organizations...

World Vision Mozambique Organization Review

Introduction Human resource management (HRM) is a relatively new concept that has enabled organizations to control their performance through the effective management of employees. Organizations have globally adopted this concept as a central part of their operations with the aim being to influence staffing and performance at their respective institutions....

Change Management & Reorganization: Action Plan

How to Lead the Change Brought On By the Reorganization The recent changes that occurred in the top management unit in our sales and marketing department will definitely result in restricting of this unit. A number of changes are expected in the management structure and all the concerned stakeholders should...

Windmill Apps Firm’s Cross-Cultural Management

Introduction Globalisation is “reshaping our modes of thinking, ways of behaving and fostering cultural change in societies” (Aguinis, Joo & Gottfredson 2012, p. 385). Some pundits argue that there exists cultural conflict between the various cultures. Nevertheless, it is imperative to note that different cultures may learn from one another...

Critical Action Learning in Employee Motivation Case

Introduction In the current competitive business environment, firms are keen to find a working solution to various problems they face. Action learning offers one of the best approaches of finding solutions to challenges that a firm may face in its operational processes. According to Fournier and Grey (2000), it is...

Asda Stores Limited Company’s Management Issues

Abstract Being a grocery store focusing on the needs of blue-collar (poor) customers, ASDA upper management has initiated several structural changes to attract upscale (wealthier) consumers. However, because of implementing the poorly developed strategies, the network not only lost most of the blue-collar clients but also found itself in a...

The Application of Alternative Dispute Resolution (ADR)

Introduction Of the number of issues that have had an impact on the global oil industry in the latter part of the last century and over the last decade, few have ravaged both ecological and social communities to the same extent as the many conflicts that characterise oil exploration activities....

Multinational Company in the Fast Food Industry: McDonald’s

Introduction In strategic management, various analysis and management models are normally applied to determine the position of a business, the prospects and the possible measures a business can take to remain competitive in delivering its mandate (Rollwagen, Hofmann & Schneider 2008). In the business analysis process, Kathuria and Porth (2007)...

Royal Caribbean Cruises Ltd.: Safety, Environment, and Health

Introduction The following paper presents an analysis of the challenges facing Royal Caribbean Limited in relation to the effort to enhance the safety, health and environment management. The analysis provides the basis for devising the solutions the company can adopt. Various management models are used in the analysis. The analysis...

Lynn Banez: Group Leader Characteristics Example

Group Leader Lynn Banez: Leadership and Performance Critique Microtraining Associates (2002) present a video recording of a group therapy led by Lynn Banez. The video incorporates four sessions, and they can be used to discuss the leadership style of Banez and her performance as a group leader. As indicated by...

Beijing EAPs Consulting Inc.: Conflict Study

Introduction The presented case describes the challenges and opportunities Beijing EAPs Consulting Inc. (BEC) has been facing since 2006. This organisation has grown rapidly due to the changes experienced in China and its ability to meet the needs of many employees across the country. Although it has been recording positive...

Petrobras Oil Company Designing and Adopting Green Activities

Introduction Going green is a huge and momentous achievement for oil companies for they deal with fossil fuels, which are not only non-renewable sources of energy but also harmful to the environment. As one of the oil companies, Petrobras has made significant achievements by designing and adopting green activities that...

Marsh & McLennan Company: Case Study

Introduction This is a case study of Marsh & McLennan Company. The case study researches on the five problems that are facing this company. The study goes a head explaining the strategic analysis of Marsh & McLennan by analyzing company’s SWOT analysis, Five Forces or value chain and the generic...

McDonald’s Leadership Role in the Fast-Food Industry

Introduction In 1992 McDonald’s sold its 90 billionth burger and they stopped counting ever since (Shamsie, p.25). But in 2002 the company posted its first quarterly loss amounting to a staggering $343.8 million (Shamsie, p.25). One of the corporate leaders of McDonald’s explained the decline succinctly when he remarked “We...

Conflict at the Top: The Case Study

Introduction The case study Conflict at the Top is a review in pursuit of completion of my degree. Using a case study this paper looks into management issues that relate to conflicts due to initiated change in an organization. Secondary sources are to review the case study. Typical Problems with...

The Hyundai Touch the Market Strategy

Introduction Hyundai Touch the Market is a customer-centric product development and improvement concept that this company used to come up with a product that had key features desired by a specific target market within the United States and the world market. Hyundai was concerned that the changing tastes and preferences...

Carlos Ghosn Leading Change at Nissan

Introduction The transformations that took place in Nissan in the late 1990s and early 2000s can be regarded as an illustration of effective change management. Carlos Ghosn, who became Nissan’s CEO in 1999, managed to turn the carmaker to profitability within five years (Stahl & Brannen, 2013). It is noteworthy...

Minnesota Biolabs Transferring Innovation Across National Boundaries

Introduction The given paper is devoted to the comprehensive investigation of the case Transferring Innovation Across National Boundaries which delves into the major concerns of Minnesota Biolabs functioning, a company responsible for tests for sepsis infection. Its gradual rise and success are preconditioned by the efficient approach to management and...

Blue Cloud Company’s Change Implementation Process

Introduction Project management is the field that undergoes a number of changes and improvements regularly. This paper introduces the analysis of Blue Cloud Company and the implementation change process its employees have to be involved in. Scrum is defined as the chosen agile method based on 12 principles developed by...

Hamleys and the Disney Store: Business Strategies

Introduction Rob and Pablo, the co-proprietors of SNOG (a chain of U.K.-based yogurt shops), mention that the secret behind their success lies not only in the type of product they sell but rather in the way in which they make each transaction an “experience” for their customers. What these two...

Health Care Service Corporation: Sustainability Plan

The Insurance Industry Health Care Service Corporation (HCSC) is a corporate body that operates several health insurance firms in the United States. HCSC controls the operations of Blue Cross and Blue Shield Plans of Illinois, New Mexico, Oklahoma, and Texas (HCSC, 2011). HCSC is the fourth largest insurance corporation in...

The Thika Road Construction Project in Kenya Review

Introduction Business management gurus have continued to proclaim that project management is the wave of the future; it entails planning, implementation, and management of various processes to meet particular preset goals and objectives. In course of management, the structured are made in a way that they can reduce negative effects...

Marketing Plan for the Boston Beer Company

Introduction A successful company is able to create and keep customers. This is through the provision of better value to them than their competitors do. This is what the Boston Beer Company has been doing therefore becoming one of the biggest brewing companies in the United State (Samuel, 1998). In...

McDonald’s and Rates of Employee Turnover

Introduction McDonald’s, headquartered in the US, is the leading global retailer of food services (McDonald’s, 2011, p.1). Currently, the company’s number of global restaurants stands at 33000. These restaurants, more than 80% of which are franchised, are distributed in 118 countries and serve an approximate 64 million people and above...

Virgin’s Distinctive Market Segmentation in India

Introduction The purpose of this report is to discuss the function of marketing in achieving business success for a mobile telephone operator such as Virgin, undertake a situational analysis of the Indian mobile phone market, Virgin’s micro-segmentation strategy in India, advantages and disadvantages of this approach and the importance of...

Microfinance and Women Empowerment in Sierra Leone: A Socioeconomic Approach

Abstract This paper looked at the role of microfinance in bringing about the empowerment of women in Sierra Leone. The paper draws its focus from a 2010 research paper on the same topic commissioned by KfW Entwicklungsbank of Germany (Roxin et al, 2010). While economic empowerment has been touted as...

Siemens. Motivation Within a Creative Environment

Why Taylorism is not an appropriate theory of motivation for engineers within a modern workplace setting Engineers within a modern workplace setting need to be highly motivated to be able to come up with innovative products. Without innovative products, it is easy for a company to loose its markets. New...

Conflict between the Vice President and the Plant Manager: Case Study

The safety issues play an important role in implementing the company’s strategies and cannot be underestimated. The lack of attention toward the methods of strategic implementation can significantly reduce the effectiveness of the company’s processes and the performance indicators. The lack of understanding Between Don as the Vice President and...

The People Cried: The Case Study

Introduction and Review of Case Study The article, the people cried, is a representation of management of an institution that was faced with challenges. There were cases of employees’ layoffs that were causing tension between the organization’s management and the ground workers. This remained a normal phenomenon until some new...

Recruitment Process by ABC INC Human Resources

Introduction Hiring the right personnel who have skills and competency is an important task to ensure quality and efficiency in the company; however, the task remains a challenge for most human resources managers. The recruitment process is very complicated and at times companies hire other firms responsible for hiring manpower...

Business, Government and Society: Case of British Airways

Introduction British Airways is one of the leading global airlines in the international aviation industry. The 90 years old airline has its headquarters in London in the UK (British Airways, 2011). By market share, “British Airways is the largest airline in the UK” (British Airways, 2011). The core business of...