There have been a lot of changes since mass marketing ended and market segmentation begun. Henry Ford used mass marketing in his automobile business by giving all consumers the same car color. Later, after World War II, market segmentation became the new trend. Marketers want their products to be the...
Executive Summary This research paper reviews the impact of different motivational strategies on organisational performance. The paper examines the different motivational strategies within the United Arabs Emirate’s banking sector with reference to the National Bank of Abu Dhabi and the Abu Dhabi Commercial Bank. Through primary search, the research paper...
Abstract The purpose of this strategic plan is to identify potential entry opportunities and strategies of an educational institute. The study includes a complete overview of the University of Sydney, range of specialisation in research, strengths, weaknesses, threats, and opportunities. Introduction This paper will establish a strategic plan of University...
Abstract Communicating effectively is a much-needed skill that individuals and organizations must learn if they want to succeed in their life and in their business goals. Being an effective communicator means the skill to narrate a story and put forth ideas and relay information clearly without any distortion and ensuring...
Introduction and Background Understanding the motivation of healthcare workers is a critical element of improving management practices, which will contribute to increased work satisfaction, reduced burnout, and help minimize nurse turnover rates. All of the four elements are crucial for ensuring that hospitals in the Qassim region operate efficiently. Hence,...
Introduction Corporate citizenship may be defined as moral and personal beliefs that affect the way people make decisions. The concept involves integrating ethical and social responsibility into business or any other area under study. Corporate citizenship has been raising a lot of eyebrows lately because there are plenty of socially...
Abstract The main objective of this research study is to estimate and analyze the money demand function in Saudi Arabia applying two different approaches. The conventional way is based on non-oil GDP measures for income. The second, the consumer demand theory, is based on microeconomic and aggregation theory which involves...
Background It is an increasing reality in the labour sector that temporary workers abound. It is also a fact that agencies contracting out these temporary workers multiply to fill the need of companies or corporations which do not intend to hire workers for a long time. Moreover, by hiring temporary...
Executive Summary To embolden an enterprise spirit is a major challenge for many companies. In this modern world which is also known as the Global Village due to the customer exigency and needs companies are unremittingly developing new products for which they have to adopt new procedures to develop a...
Introduction Supply chain management – SCM “is the art and science of network management in which multiple business entities and actors are interconnected so that services and products are delivered at the required time and quantity” (Gattorna, 1998). Cox (1995) defined SCM as “the processes from the initial raw materials...
An Analytical Approach The authors have dwelled at length on the necessity of generation of valuable new resources, combination specific to the firm, which alone it may exploit. Five thrust areas identified are 1) Causal understanding 2) Team proficiency 3) New competency 4) Distinctive competency 5) Competitive advantage, and these...
Review of Literature Historical Perspective Procedures and rules for manufacturing cost accounting have grown in significance since the Industrial Revolution, when manufacturing became a key economic activity. This growth has resulted in managers becoming more and more distant from shop-floor activities. According to Riggs (1994), it was during this time...
Abstract The concept of consumer brand loyalty has been widely studied by marketers with the intent to generate advertising strategies to attract and retain customers by influencing their purchase intentions. There are several factors like price, innovativeness of product, and service quality, which have a large influence on consumer behavior,...
Introduction The objective is to make investment decisions, and for that purposes analysis of available financial statements of Sleeman Breweries Ltd (SBL) have been made keeping in view projected expansion and other plans of SBL. The financial analysis includes an assessment of profitability, liquidity, and overall financial performance of SBL...
Introduction Strategic decision making has been a favored topic in organizational as well as strategic management. Even though many studies have demonstrated the role strategic decision making (Quinn), but very limited study has been conducted which studied the strategic decision making process and its effective implementation. This implies the studies...
Executive Summary This dissertation effort with ‘Comparison of marketing strategies of two mobile operators Life and Mobile TeleSystems (MTS) to becoming the Market Leader of Belarus’ has dealt with the marketing strategies of two mobile operators working in the same geographical area of Belarus and their drives to becoming the...
Discussion and Analysis The analysis of the survey data suggests that the barriers to knowledge sharing at The UWI are not individual problems. The analysis of the interview and that of the survey data has shown a lot of discrepancies. The similarities that have been found are regarding organizational barriers....
Supply chain management is thought to be a chain of highly inflexible events that have managed to get the products out of the company. This has in turn put the companies at loss due to the firm manufacturing plans and theoretical shipping schedules. The Internet has proved to be a...
Preface All business entities encounter uncertainty and the main issue for management is to determine how much improbability to accept as it struggles to enhance investor value. Vagueness offers both opportunity and risk, with the probable to enhance or erode value. Enterprise risk management (ERM) facilitates management to efficiently deal...
Abstract The work ‘The Competitiveness of the Hungarian Economy from the viewpoint of Foreign Investors in Business Consulting Services’ is devoted to the peculiarities of the Hungarian economy. This issue id of current importance today, because I political and social situations in the countries of Eastern Europe. According to a...
Results and findings Result: the following table depicts the findings of the survey carried out to portray the staffing situation in Magna International Inc and L’Auto-Neige Bombardier Limited in international market. Table 1: Staffing situation in L’auto-Neige Bombardier Ltd. and Magna International Inc. international market. NUMBER OF RESPONDENTS: L’Auto-Neige Bombardier...
Abstract Management change is a process that that means a lot to the company. It may be considered as a ceremony by some people, yet it is an activity that will affect the progress of an organisation. Before a decision is reached at to terminate the services of a CEO...
Introduction Human curiosity and strive for knowledge have necessitated the union of studies in various domains of sciences. The developments in knowledge-gathering spheres have led to the increase of more interdisciplinary and interdepartmental programs which have been implemented in universities. There is more and more interdisciplinary research done in various...
Introduction Machco was started more than 100 years ago with invention of a steam-driven drill for mining and it is a multi-billion dollar machinery and equipment company. The company grew to great extends since it developed 45 plants all over the world. The company sold almost everything in the market...
Introduction Theoretical framework The purpose of this chapter is to provide evaluators with background information on this paper’s research proposal, therefore establishing a ‘framework’ by means of which it is possible to understand main aims of this study (Wilkinson, 1991, p.96). Recently, international financial markets became tense after news emerging...
Introduction Speaking on the issue of the marginal analysis, it is necessary to point out that it is frequently used in both the microeconomic and macroeconomic theory to evaluate the marginal change in any economic variable. The economic variable is usually regarded as a quantity of a well produced or...
Abstract The present study considers cloud computing and its integration into the supply chain. The history of supply chain management demonstrates the discipline’s interest in innovation, computerisation and automation of key supply chain processes has led to increased efficiency and profit. Currently, the idea of using cloud technologies is at...
Abstract Research Question: How does Shell manage diversity in its workforce and how that management is useful for sustainable business and accelerating the growth of the company? The discussion and analysis in this paper are regarding diversity management activities and their effect on the activities of Shell. As the diversity...
Management theorists suppose that top management has different motivations and firms’ shareholders. They claim that management strives to maximize shareholder wealth but management’s strategic decisions are subject to the discipline of the capital market. From their perspective management’s choices are directed by the corporate rate of return on investment compared...
Introduction Contemporary market orientation research shows that in the present day business practice, many of the practitioners still face difficulties in the interpretation of the concept of market orientation besides its implementation in the organizations. The contemporary market orientation literature has therefore resulted in the rich fragmented image of the...
Abstract Multi product strategy is the private disclosure of the companies with differentiated product line’s attributes. The discriminated multi-product implies multiple attributes to gaining consumer’s satisfaction and achieving the market share. The consumers’ response for each discriminated product should lead the firm to initiate different strategies. Extra diverse strategy would...
Abstract Arbitrage Pricing theories are a set of generalised methodologies used to calculate expected return on a riskless financial asset under different time-cost constraints which guarantee cash flow regardless of market direction. They find extensive application in diverse situations: inflation/GNP analysis, bonds, stocks, derivatives, commodities and foreign exchange currency trading...
Introduction Bacharach and Bamberger (2007) have conducted a study to determine the relationship that exists between organizational behavior, and the functional relationship in the organization. It’s a study of New York City firemen in the aftermath of the events of 9/11. It’s interesting and important in its own right, and...
Introduction Tobacco is a major health hazard and an important economic commodity. If it were not harmful to health there would be no reason to control its use. On the other hand, if the market for tobacco were small there would be little opposition to the regulation of this trade....
Defining integration and integration working Percy-Smith (2005) defined integration as agencies working together within a single, often new, organisational structure. The Integrated Care Network (2004) defined integration as a single system of service planning and/or provision put in place and managed together by partners who nevertheless remain legally independent. But...
Introduction Along with technology, Human resources have been identified as one of the key factors for the success of any business. As Human resources have a major impact on organizations by playing a decisive role, strategic implementation of HR makes the difference. And in the ever increasing competitive world, the...
Abstract This research investigates the impact of organizational learning and continuous improvement on service through UK enterprises. It looks at the current literature on these and related topics and then examines the attitudes and perceptions of a selected group of managers to see how they match up, and to ascertain...
Abercrombie and Fitch (A&F), a specialized “upscale men’s, women’s, and kid’s casual wear” retailing company. Even though the company has faced several lawsuits against its racial discriminatory hiring policies, they maintain that “At Abercrombie and Fitch we are committed to increasing and leveraging the diversity of our associates and management...
Introduction This paper seeks to advice a company (hereinafter named ABC Company) for considering investing the amount of £350 million in extending its production capacity. Speficifically, the conclusion that derived will be used to advise the Finance Director about how best to appraise this proposal. It is given from the...
The Middle East is becoming an international aviation hub, with Dubai and Doha emerging as the most robust cities in terms of growth of air transport. In this study, the focus was to investigate the relationship between air transport development and economic growth, with special reference to the aviation sector...
Introduction Organizations function within dynamic economic, social and political environments currently embracing historic heights of uncertainty. Also, globalization poses enormous pressure upon institutions, people and governments to venture into wider horizons initially less considered. Management practice has to respond to the urgent calls while also ensuring sustainability of such intricate...
Introduction Online marketing is nowadays a popular concept and getting more attention both for the buyers and sellers in Hong Kong. Anon, (n. d.) estimated that “[0]nline marketing, (also known as web marketing, search engine marketing, SEO or internet marketing)” is a billion-dollar industry. “The companies are spending a lot...
Introduction Today, the working world is changing and becoming more demanding, especially where the environmental factors have contributed to globalization, intense competition, and speed. People need to change with it and so do organizations, to be flexible, keep learning and be committed. In today’s global economy, firms are facing 2...
The mobile market in Africa is amongst the fastest growing in the world and most of the African countries have already achieved a three-digit compounded annual growth rate during the last five years. This implies that the prevailing growth rate is not temporary which is evident from the fact that...
Introduction With the continuous technological development and the revolutionary progress of internet based communication system, life is becoming easier gradually. People are getting highest-level of benefits from the computer-based technologies, thus the prosperity in life becomes a function of technology. Besides, of the positive sides of the technology-based communication, it...
Abstract The principle point of this study was to evaluate the relationship between service quality and client maintenance in fast food outlets. The paper checked in the past and current writing to introduce the hypotheses. This study utilized both essential and optional information. Essential information is whereby the analyst gathers...
Introduction Remarks The relations between the human beings within the society have always been a matter of complex processes regulated according to the established rules and regulations. The processes that concern the employment issues have been long displaying the signs of controversy observed in the relations between the supporters of...
Outline Customer loyalty is important to build as a strategic objective for retailers since loyal customers provide the maximum opportunities to increase sales. It is well established that selling to existing customers is far easier than attracting and luring new clients. The basic idea is to concentrate on holding on...
Introduction In any economy the market participants look for the services of the financial institution since they have the ability to provide a detailed knowledge about the market, transaction efficiency, and enforcement of different contractual arrangements. In view of the nature of products being dealt with the financial institutions as...
Executive Summary The Concept Café Coffee Day (CCD) is structured as a specialty beverage retailer to be located in Charlottenburg – a part of Berlin in Germany. CCD will implement a system which is new to the beverage and food industry to provide both hot and cold beverages in a...
Introduction The emergence of China from a sluggish Maoist economy to become the world’s fastest-growing developing country has been one the most outstanding phenomenon of the last half-century. The country’s rapid expansion has seen it leapfrog the established industrialized countries to become the second-largest economy after the United States exceeding...
Abstract Aim of the Research The main aim of the research is to determine the relationship between customer satisfaction and price, product as well as service quality as well as a reflection by market share. This venture is achieved by using Pearson’s Correlation Model. Participants The study involves people sampled...
Introduction Retention is the ability to retain the skills of the person by several methods. In many organizations, employee retention programmes are used with the orientation and training in the different departments of the organization. This type of retention is necessary to remind the goals and objectives of the organization...
Abstract One of the biggest issues facing the owners of private companies in construction is exit strategies. For small companies, the most obvious exit strategy might be simply looking to the bigger firms to buy them, but is hoping to sell your company to a bigger player a sound strategy...
Abstract Globalization has led to multi-disciplinary approaches being developed in a bid to tackle the problems that are coming up. The relationships that exist between the economic systems of the world and the ecosystem have been of great concern to the economic world. In a bid to address the effects...
Methodology As mentioned earlier the current topic of study is privacy issues faced by consumers during online purchases. It is a fact that online shopping has become widespread around the world especially in advanced economies. The prospect of viewing the goods online, ordering and paying for it and having the...
Extensive research has been done to provide a greater understanding of the significant variation in job performance among employees. (Barrick & Mount, 2006, Beehr, et al., 2000, Judge, 2001, and Van Knippenberg, 2000). Previous studies have examined issues such as the effects of personality upon job performance (Barrick & Mount,...
Introduction In the technology era, it’s important to have good equipments and highly skilled experts in order to achieve high peaks in the market. Good people are hard to find and it’s organization’s responsibility to keep them in long run by offering different compensations and career advancement techniques. There are...
Abstract Mergers and acquisitions have gained more ground in the business world in the past two decades. Blockbuster mergers and acquisitions are seemingly the trend since the 1990s with companies like at and t, Exxon and Mobil, BankAmerica and Nations Bankcorp, Worldcorp, WorldCom and MCI, Citicorp and Travelers group among...
Introduction Today Companies placed risk management at top as their agenda because of market globalization and frequent change of customer demand. For a strong position in industry, effective risk management strategy and their practice are necessary. An organisation needs to take action at three level such project level, business strategy...
Abstract The dissertation is based on a mixed methodology research approach to analyze and discuss the Role of Agriculture and FDI in the economic development of Nigeria. It also discusses the ways through which the Nigerian agriculture, FDI and Trade sector can play effective role in the economic development of...
Modern business environment is marked by increased competition and ethical rules, new business models and corporate relations. If it can be agreed on that ethical behavior is legal behavior plus some other element, then it is important that this additional element be identified, if possible (O’Neill & Hern 1991). The...
Introduction The requirement to analyze the ‘Code of Ethics’ is derived from that professional work plays a vital role in social change. The code of ethics can best be described as a set of guidelines for daily professional life which should be utilized by every individual who has decided to...
Abstract Integration of Human resources development (HRD) into human resources has been identified as a potent tool to achieve organizational market strategy. This paper demonstrates the approaches of Tesco plc toward the implementation of HRD. The paper reveals that Tesco chooses HRD as one of its strategies policies, and the...
Principles of Character in Leadership Leadership is an essential quality for a person who runs a business or an organization. According to Miner, John B. (2006, page 179), the important aspect is goal setting as well as the ways and means the leader follows to achieve the goal that motivates...
Introduction Today’s economic services corporations perform countless contracts and business functions through public and confidential computer systems that create new and compound risks, comprising computer security contravenes, information theft, extortion and business interruption due to a virus, worm, malicious code or hacker attack. Regardless of the level of IT security...
Introduction The nineties saw caring business’ revolution, businesses large and small were nearly always faceless corporations with closed doors and displaying only carefully crafted media interviews or choreographed events. The dot.com boom of the nineties had a lot to do with this change; suddenly there was competition not just on...
Introduction This chapter deals with the background of the study and the background of China Market and Strategies used by Multinationals Operating in the China or China Market. Then the statement of the problem, the purpose of the study, research questions, and research hypothesis are made. The contribution of this...
Introduction The theoretical base of globalization and principles for development faces different philosophical and economical approaches. In this respect, the drive for understanding how globalization spreads in the contemporary world props up against the previous hypothesis. The historical analysis of the humanity in past few centuries admits the fastened tempos...
Introduction Strategising is the one key component of management and organisational leadership. This aspect of management is critical for the growth, survival, competitiveness of business entities. The component is even more critical for Multinational corporations that face stern challenges that come with plying volatile and characteristically different global business markets...
Abstract Communication is one of the elemental aspects of management and operation in any organization and projects. The significance of communication can never be exaggerated. Communication eliminates misunderstandings, confusion and misrepresentation thus establishing harmonization among all the subordinates and departments. Communication is necessary to handle business operations at all levels....
Introduction Nike is one of the world’s largest shoe manufacturers. It has received a great deal of criticism regarding its manufacturing policies in less developed countries, such as Indonesia. Although Nike is a United States (U.S.) company, virtually all of its manufacturing is done overseas in countries with low wages....
Abstract In order to ensure an effective implementation of change management, the existence of a suitable organizational setting is an essential prerequisite. Vision, developed with a purpose, meaningful strategies to support and a fitting organizational culture to sustain the shared values of the vision and strategy are the important requirements...
Introduction According to most recent statistical data, the level of bank and customer loyalty in Greece has drastically dropped over the course of the last ten years (Mikopoulos, 2008, p 24). In part, this can be ascribed to the advent of new banking institutions and the increase in competition. In...
Abstract Billions of dollars are spent each year, by firms of varying size and across different industrial verticals, on a software system class popularly labeled Enterprise Resource Planning (ERP). All the evidence points to the software class being solidly in the expansion phase of the product life cycle; that the...
Research Objectives The research intends to achieve the following objectives: Understanding the scenario of TQM implementation Identifying the need for successful implementation of TQM carefully To observe the factors of failure for TQM? To identify the organizational inhibitors of Successful TQM implementation Research Goal The Goal of the research is...
Literature review Six sigma In the beginning, six sigma meant having no more than 3.4 defects per million opportunities in any process, product, or service. However, it is much broader, referring to a program designed to reduce the occurrence of defects to achieve lower costs and improve customer satisfaction in...
Introduction People will not consider a person as a good leader if he declares himself as a good leader. A leader is declared as a good leader by the followers or the outsiders. People call a leader as a good leader based purely on his leadership qualities and the style...
Abstract The dissertation is aimed at examining and analyzing the performance of the Nigerian manufacturing sector over the last five years with the objective of identifying the main influential factors behind the weak performance of the manufacturing sector. The examination and analysis of the Nigerian manufacturing sector is conducted in...
Acknowledgments This study may not be achievable without the cooperation, guidance and support and of a few person and organization. University adopted Supervisor Dr. —PQR1—, Lecturer, Department of Marketing, ABC University, was the resource of the inspiration and motivation to this dissertation effort. He has provided vital assistance along all...
Abstract Active learning involves the use of inverse functions where the direct demand function is expressed as an inverse. Functions of two or more independent variables use the coefficient of determination and are expressed as a percentage with a high percentage indicating that the correlation between dependent and independent variables...
External Environment The Most Important General Environment Factor The pharmaceutical industry is heavily dependent on product and process patent laws to protect its intellectual property, which in turn is the main source of profit for a pharmaceutical firm. Development of new products is a long and expensive process. The process...
Background Starting the research of any kind, the researcher has to develop, at first theoretically, the frame in which the work will be carried out and the sources from which preliminary, mainly secondary, data will be collected. This fact makes the literature review a vitally important part of every research...
Abstract E-commerce has been hailed as the next formidable communication medium after telephones and cordless mobile technology and has made deep and impressionable forays into the technological progress of a business. E-Commerce has been a major innovation of the 20th Century as has transformed the way business is being done...
Introduction Global commerce leads to agreement among nations; agreement is a byword of peace. In the 1990s when the Cold War ended and emerging economies opened up to world markets, there was economic prosperity in North America and many parts of the world. This is the significance of international marketing...
Introduction A market-oriented company is characterized by having a set of behaviors and also activities which have been implemented in order to reflect the degree to which a marketing concept has been adopted as a philosophy in an organization. This is because of the competitive landscape and the firm’s ability...
Abstract ‘Trust’ has an important role to play in the performance of any organization. This paper studies the role of trust in enhancing the asymmetric formation of partnerships among different firms. In fact, there is not much time for the organizations to develop natural trust in each other based on...
Introduction Many advanced countries have identified Human Resources Development (HRD) as a potential tool to enhance economic growth. Many managers of different organisations have realised the potential advantages of providing skill and development for the workforce for the enhancement of market forces. Thus, with contributions that skill development has provided...
Abstract The past two decades have placed much emphasis on sustainability practices within different industries. In 2017, half of the top 100 fashion brands implemented a sustainable approach in their practices. The growth of the fashion industry is dependent on the social, economic, and environmental aspects of sustainability. In this...
Scarcity is the limited supply of goods and services which means that what people want is more than what is available. Scarcity puts limitations on individuals and society because individuals will have limited income to be able to afford all that they need and society will have limited resources such...
The presence of information technology (IT) in accounting arena especially spread out due to the rapid organisational changes across business houses throughout the world. These organisations are rapidly shifting their value chain by incorporating IT. Accounting information system (AIS) is a part of the IT incorporation of the accounting world....
After World War II the much vaunted Japanese Imperial Army was humiliated by the Allied Powers led by the United States of America. The Americans occupied Japan but they did not conquer the Land of the Rising Sun; instead the U.S. government taught the struggling government that democracy is much...
Outline This research paper has analyzed the different aspects and features of leadership in the context of efficient and effective results being obtained for organizations and employees. The research has been conducted into various features of leadership and the varied styles that have been used in the corporate world and...
It has often been observed that, although the decisions of economists could promote economic growth, such decisions may not be really rational ones. Economic models evolve predictions that are consistent with the micro-level data on decisions including experimental evidence. In this context, the primary work of behavioral economists centered around...
Abstract Management is the key to business triumph because the success and failure of any business mainly depends upon the role of management. There are varieties of issues and fields that come under the business management like risk management, Human resource management, financial management etc. This paper is aimed at...
Abstract This study focuses on strategic theory and empirical issues at the business level. It is based on the basic impact on business strategies a game plan for one line of business. Our analysis puts into consideration the empirical issues control to building and strengthening the firms’ long-term competitive position....
Abstract This study is a quantitative one concerning the relationship of transformational leadership and emotional intelligence in an Information technology organization. How much the two influence the work performance of the individual and how they contribute to the performance of the organization is the key topic of interest. Increased competition...
What are some guidelines for exercising authority? Reward Power? Coercive Power? Leadership is one of the most talked-about and important factors in all walks of life whether it is in society, business or politics. Throughout the ages, leadership has played a part in shaping the life of human beings across...
Abstract of the article It can be argued that structured anarchies are companies exemplified by problematical inclinations, vague technology, and fluid participation (Cohen, Michael D., James G. March, Johan P. Olsen, 1972). Recent research effort on the form of structured anarchies, point out that such organizations can be perceived for...
Introduction The expansion of global business-to-business marketing stimulated by globalization, internet and trade agreements accentuates the importance of supply chain. Logistics has gained strategic importance for both the management and academicians as it is an integral part of the supply chain and ensuring an organization’s overall success (Logistics Service Quality...
Research reveals that in the modern business world where perfect economies prevail, any business organization is anticipated to behave in the best way possible in order to attain its goals. The main function of any marketing objectives in a firm is to augment competitive advantage of any business. Further research...
Security Problems Unprotected Systems: Hackers now have access to software tools are they are constantly searching for computer systems that do not have protection. Once they discover and identify, such systems can be easily hacked and their networks can be easily damaged. They control such systems and then use them...
