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Starbucks identifies its primary demand by using brand appeal in its marketing strategy. It acknowledges and respects the desire of people to pay for luxury products for the sense that the brand generates the forms of value, prestige, and quality. This essay will evaluate factors affecting the expansion of Starbucks...
Social media is being used in retailing strategies for a long and proved useful in regards to different products and target audiences. In case if implemented in the right way, social media advertising can be efficient for business-to-business marketing. Moreover, the mentioned approach is even more practical than other tools...
Markets will go through several phases of development depending on the purchasing power and decisions customers make. After maturity, a period of decline emerges whereby sales and profits remain flat or start to reduce. Professionals and business leaders should implement superior strategies to overcome some of the challenges that might...
Business process management is a fundamental component of any organization’s growth and development. Essentially, it defines the prepared and capabilities of a company to withstand the challenges during their exploration. The global COVID-19 pandemic caught many managers unaware and not ready for any such eventualities in societies. Therefore, the survey...
Shrimp and other seafood are greatly loved in the United States of America. Americans consume 590 million kilograms of seafood every year and about 1.8 kg per individual (Kelly, 2018). Initially, seafood was a luxury that was only served during exceptional occasions, but it became cheaper a few years ago...
Studying organizational behavior (OB) is extremely important to master the art of motivating employees, ensuring the singleness of purpose, and maintaining positive employer-employee relationships. As the first chapter of the course text demonstrates, research efforts focused on OB support the retrieval of practice-oriented information on the determinants of the sense...
Background The National Petroleum Investment Management Services works under the directory of the Nigerian National Petroleum Corporation, which was founded in the year 1977, with its headquarter located in Abuja, Nigeria. The corporation’s leadership is under Meye Kyari, who was appointed by the president to act as the group...
Introduction In general, the gender gap is defined as the difference between men and women reflected in political, economic, social, intellectual, and cultural attainments and attitudes. In the area of economics, it characterizes the difference on the basis of gender in relation to salaries, representation in the workplace, and the...
Performance evaluation is key concept in human resource development. Human resource development is an effective strategy and the most effective capital of a company. Companies need to heavily invest their finances, energy and creativity towards employees’ development. Suitable model for human resource management Human resource development integrates actions and practices...
A well-designed workplace environment is an essential part of a quality work process. This paper presents an analysis of several work environment factors in a cleaning service company. The first vital parameters for creating a quality work environment are cultural competence and sensitivity. Cultural competence refers to an organization’s collective...
Litzky et al (2006) Employers who lead with a confident hand or spot an excessive amount of tension on deals standards might be unconsciously adding to their representatives’ deviant practices. Supervisors should figure out how to recognize the job that they play in setting off worker abnormality. 60% of all...
It is important for any leader to be able to motivate the followers and subordinates in order to ensure that there will be the necessary improvements put in place. In the case of an incentive system, it reinforces behaviors, such as competition, equity seeking, avoidance of negative reinforcements, and adherence...
My research will examine the impact of social responsibility on the organization’s performance. Hence, for the sampling, I will have to select an organization, and the main criteria will be them having a Corporate Social Responsibility (CSR) strategy. I plan to survey the employees and use the company’s financial data...
The alternative to the traditional hierarchy-based management is the introduction of autonomous work units without formal supervisors, called self-managed teams. According to Brown (2011), the trends in organization development (OD) are characterized by decentralization and the shift in the decision-making authority from top-level executives to lower-level employees. Self-managed teams are...
There is a rapid growth of global organizational concepts and elaborating innovative management strategies aimed at being as effective as possible. The swiftly growing and expanding business world of today requires resource management, both human and material, to be placed on an absolutely different dimension. The introduction of e-business in...
Supply Chain Management (SCM) is a set of operations that facilitate the effective integration of suppliers, manufacturers, distributors, and sellers. Considering customers’ service requirements, SCM allows providing all operations related to the product with minimal costs. Within SCM, designing services are essential as they aim to implement a new product...
The paper “Service design for a holistic customer experience: A process framework” by Bellos and Kavadis (2021) is relevant to this course because the authors focus on the specifics of service design practices in the contemporary context. This course is based on studying the specifics of how the service design...
Leaders have to consider the impact that their behavior and decisions have on both the organization and its people. Hence, ensuring that the followers work in an environment that supports their performance and professional development is essential. From this viewpoint, servant leadership is similar to followership because a leader’s focus...
Sustainable development is the direction of development in which the social, economic, and environmental spheres are in harmonious interaction with each other. This concept has 17 goals, which will help humanity create a comfortable environment for current and future generations (Murray, n.d.). A sustainability report is a practice in which...
Logistics services that deliver goods are overloaded. Online marketplace Amazon.com has warned customers that Prime Now and Amazon Fresh services are in high demand. The reason was customer fears about the coronavirus. The retailer is observing an influx of customers; thus, orders are delivered more slowly than usual. Due to...
Today, The Walt Disney Company (WDC) is one of the biggest stakeholders in the multi-media business, especially when it comes to films for “catch-all” groups. However, there is no perfect company, so that is crucial to find some drawbacks in WDC’s training model and examine how to upgrade the overall...
Introduction Project contracts are categorized into three groups: fixed price, cost reimbursable, and time and materials contracts. These groups have different contract types connected to several subcategories. Fixed price contract types include firm fixed price (FFP), fixed price plus incentive fee (FPIF), fixed price determinable (FPR), and fixed price plus...
The private sector case study highlights the case of credit card information theft in a hamburger franchise through an insecure Wi-Fi hotspot connection. The following case study underlines the security framework compliance failure. PCI DSS framework was violated on four network segregation requirements, penetration testing, monitoring, and virus scanning (Bhardwaj...
Introduction This internal audit will be conducted as an activity to control the use of corporate laptops issued to employees of the enterprise. It will be organized to quickly identify and correct factors that reduce the efficiency and quality of work performed by employees from home. These factors, in turn,...
In the case study under consideration, City Center Hospital’s executive director determined the need for a development consultant (OD) intervention to analyze the situation and identify existing problems. The invited specialist conducted a study, highlighting the organization’s main issue, which is low staff morale and then chose individual interventions to...
Many would not dispute the fact that being self-employed is both an exciting and exhausting experience. Not only does owning a business include choosing the type of entity, but it also demands the understanding of how to pursue the legal and tax requirements. Additionally, some people may consider limiting their...
Southwest has mastered the low-price model and has the financial results to prove it. The reasons why other airlines don’t copy Southwest’s model It is certainly true that Southwest masters the low-price model and remains one of the most profitable and trusted airlines in the world. The issue that other...
Introduction Change model theories are concerned with improving a commercial company’s performance by altering the system of management and employees behavior. One of the most prominent change theories was proposed by John P. Kotter, a renowned expert on leadership and change. Kotter suggests eight steps that would allow to manage...
Can Companies Easily Develop Compensation Systems that Are Both Internally Consistent and Market Competitive? What Are Some of the Challenges to This Goal? It goes without saying that a compensation system has an immeasurably significant impact on the company’s growth and development. Compensation may be defined as employees’ rewards earned...
Feng, J., & Wang, C. (2019). Does abusive supervision always promote employees to hide knowledge? From both reactance and COR perspectives. Journal of Knowledge Management, 23(7), 1455-1474. Web. Knowledge management and sharing are important elements of the effective functioning of modern organizations operating in diverse settings, including the transportation sphere....
Herzberg’s Two-Factor Theory of Motivation summarizes factors that bring job satisfaction and dissatisfaction. Motivating factors are found within a job and include recognition, the work itself, responsibility, achievement, and advancement. When present, these factors increase employee job satisfaction and cause them to work harder. On the other hand, hygiene factors...
In order to attract and retain a qualified workforce, employers need to offer employees certain benefits. Benefits can come in many forms, ranging from paid time off and insurance plans for different scenarios to retirement plans (Nigro & Kellough, 2014). Yet while monetary benefits are certainly valuable, one could argue...
M&J Catering and Hosting will be a business initiative, which will be comprised of four major elements. However, one should note that an isolated and prefabricated business model cannot be integrated at its fullest without some form of preliminary testing and measurements. Therefore, it is critical for such an approach...
Introduction The luxury level of goods and services is designed to promote great pleasure and comfort that are difficult to obtain. In addition to functionality, they bring respect to their owner and determine the status of the consumers. Services of this level have a high price, often can be discreet,...
Description of the Situation The hospitality industry has been on the receiving end of high turnover over the years. This is especially common in luxury resorts where the cost of hiring new employees is astronomical (Dwesini, 2019). Mangers encounter difficulties when it comes to finding, attracting, and retaining quality employees....
A new social media policy and acknowledgment is an event that needs to be appropriately delegated to employees. For the most effective familiarization of team members with the new requirements, the manager needs to follow a series of steps that will help him to communicate correctly with employees. First of...
SpaceX is a private company that has challenged NASA’s domination in the U.S. aerospace industry. Aside from manufacturing activities, SpaceX acts as a provider of space transportation services for U.S. governmental agencies. Successful collaboration requires competing and meeting the authoritative buyers’ expectations, so firm-fixed-price (FFP) contracts remain the key pricing...
To: Mr. Johnson From: Caroline James Date: June 17, 2021 Subject: Recruitment, Retention and Motivational Challenge There is stiff competition in the labor market as businesses around us are looking for expansion and have new positions to accommodate new employees. From a human resource perspective, the organization has a lot...
Recently, with the advent of affordable technical opportunities for everyone, more and more offices have been equipped with surveillance cameras. And if this method of controlling employees is convenient and practical for employers, employees most often experience stress from such close attention from their superiors. Staff members often wonder if...
A vulnerable consumer is any person who cannot obtain certain services due to underlying financial, social, psychological, political, or physical challenges. This essay provides an insight into the characteristics of vulnerable consumers and the significance of the government’s role in safeguarding them. The Characteristics of a Vulnerable Consumer Factors such...
The paper by Ceniga and Sukalova (2015) offers quite a number of interesting discoveries regarding the challenges of supply chain management (SCM) in the global context. The role of collaboration across the supply chain within the global context is, perhaps, the most important takeaway from the article under analysis. With...
The emergence of such a marketing technique as greenwashing is directly related to the current dominance of consumerism. Unfortunately, now the vast majority of companies fail on sustainability. Hence, it obliges consumers to know how to determine whether a brand’s campaign is greenwashing or not. If it becomes evident that...
Introduction One of the principal contributors to the prosperity and development of various organizations, especially profit-oriented companies, is undoubtedly an effective marketing campaign. In this regard, marketers apply different promotional strategies to create customers’ awareness about products or services, build long-term relationships with them, and enhance their loyalty. This paper...
Nowadays, employers are resorting to using the Internet to hunt for job seekers. The web platform is a savior to the employers because they can inform the whole world about job openings in their organizations at the click of a button. We cannot appreciate the usefulness of the Internet-based recruitment...
For the following assignment, I decided to analyze the Apple company. This choice is primarily based on the fact that this organization is well-known all around the world and provides services to millions of contemporary individuals. In addition, there is a huge amount of controversial information about the real working...
Management accounting is mainly concerned with the use of accounting provisions to make conclusive and reliable information that can enhance appropriate decision-making. It essentially includes methods and concepts that can facilitate effective decision-making, control, and plan formulation. Management accounting is somehow different from financial accounting. In this case, management accounting...
Introduction Business law and ethics are concepts used to address legal and moral concerns related to business. Business law encompasses all rules and regulations that protect liberties and rights, resolve issues, maintain order, and establishes standards for corporate matters and their transactions with individuals and government agencies. Moreover, business ethics...
Introduction The application of ethical principles is an urgent issue in the modern business field. Today, many potential clients take notice of the corporate ethics of the enterprises they are contemplating becoming a customer of and may reconsider dealing with it if its tenets are dubious. Moreover, debatable principles can...
The code of ethics is an essential concept in marketing that ensures that businesses maintain a certain standard of quality of products and services. An ethical culture plays a vital role in enhancing a high degree of honesty, professionalism, fairness, and confidentiality in business transactions. Promoting positive interaction with consumers...
The main goal of successful marketing is to make sure that the customers’ needs are satisfied so that they would want to buy the product or use the service again. In other words, it should bring joy and benefit to the buyers. Over recent years the reputation of an organization...
Normative Ethical Theories The interconnection between the economic consequences occurring in an organization and the degree to which this company adheres to ethical standards necessitates the elaboration of ethical standards for interaction in business. For this essay, the three normative ethical theories outlined above will be analyzed in detail. It...
In countless instances, the concepts around job and employment tend to dominate the minds of many people around the world. In essence, it is a major component of life that remains predominantly paramount in various ways in existence. Both seekers and providers share common ground when it comes to the...
Shao, P., Li, A., & Mawritz, M. (2018). Self-protective reactions to peer abusive supervision: The moderating role of prevention focus and the mediating role of performance instrumentality. Journal of Organizational Behavior, 39(1), 12-25. Web. The present source deals with the effects of peer abusive supervision on third parties’ performance. Shao,...
Every person in the modern world has equal rights, obligations, and freedoms. Whether a woman or a man, a certain race or nationality representative deserves the same treatment, regardless of signs, criteria, or conditions. The laws must be observed and held accountable for their violations, and no one can enjoy...
Yvon Chouinard chose the leaderless management style for his brand Patagonia, which provides many advantages. He only accepts very independent and purposeful people in his team and then allows them to show creativity. The benefits of this approach are the development of flexible thinking of employees and openness to new...
JPMorgan Chase JPMorgan Chase Bank is one of the leading financial institutions in the United States. It has overseas branches in Europe, Asia-Pacific, South America, and Africa. With an employee base of 265,395 people and a total asset of USD 2.6 trillion, this firm is a dominant player in the...
Introduction Success necessitates leaders and change implementation Require thorough planning and employees’ involvement Success is assessed by organizational status Deliberate on improved approaches to success Perceive challenges as rivalry or opportunities Perspective determines their success or failure Prevailing Pressures Different pressures influence and threaten the organizational success Encompass transition to...
Leadership Theories Transformational Leadership Contingency Leadership Transactional Leadership History It was started in 1973 by James V. Downton and expanded upon by James McGregor Burns in his book “Leadership” in 1978(Steinmann et al., 2018). The concepts surrounding the theory were further expanded to include techniques for success measurement by Bernard...
The modern business environment is characterized by fast changes, and high competition forces organizations to seek ways to reduce direct, operating, and other costs in order to survive and thrive. For this reason, companies can adopt various methods such as Six Sigma, Kaizen, simultaneous engineering, and Just-in-Time production, to name...
In a recent city meeting, it was decided that the local government would build a new town hall using long-term bonds, intergovernmental transfers, and public donations. However, the administrators faced difficulties determining how the latter source of revenue should be recorded. For this reason, decision-makers were divided into two groups...
Research Analysis The objective of the research was to examine how customers interact with Nike Inc.’s products across several touch points. The analysis sought to explore the attitudes current customers and prospects hold towards the company’s footwear, apparel, equipment, accessories and services as well as shopping. Furthermore, the research intended...
How Apple can capitalize on the needs of the business world for a safer, virus-free, worm-free system Apple is one of the leading companies in this sector and the mission of the company is to create and conserve the resources of the World. The company looks forward to the safety...
The video includes many helpful features for new servers to help them understand their duties. It highlights what attitude to adopt to make the customers comfortable (“Restaurant Training” 00:01:30-00:01:50). The video emphasizes the importance of following the restaurant’s dress code and having a clean appearance along with a smile (“Restaurant...
The process of sports endorsement has always been linked to collaboration with multiple organizations, which often belong to industries other than the sports one. The specified attempt at reaching beyond the target area of interest allows combining two brands that already represent quite an object of interest to their target...
Table 1: TOWS analysis. External Opportunities: High demand for FGDs in Asia Rising demand for semi-dry FGD systems Increasing governmental environmental awareness External Threats: Replacement of coal by other energy sources Economic downturn due to COVID-19 Market saturation caused by device longevity Internal Strengths: Advanced technology Reliable products Established reputation...
Summary Lapjang Tea is a tea manufacturer based in Pakistan, which has two factories and sells its tea through distribution centers across the state. The tea from the local port in Karachi is transported to the two factories and then to the distribution centers. The strategic issue that Lapjang Tea’s...
Luisa via Roma (LVR) is a world retailer of fashion and design for women’s, kids’, and men’s stylish clothes and home decorations. The company dates back to 1930 as a boutique opened by Luisa Jaquin in Florence, France. She later teamed up with her husband to expand the store and...
Name and Contact Information SCORE is considered the biggest U.S. network of business mentors. Nowadays, its mentorship is available at their website https://www.score.org. The Purpose for Using SCORE With their mission to encourage small businesses through education and mentoring, SCORE serves as a useful medium between business people and a...
Modern companies expand their business to the international level, creating environments where people of different cultural and ethnic backgrounds work together. Organizational behavior in such firms must address diversity and issues it might provoke to improve employees’ performance and establish proper working conditions. To make workplaces diverse, executives must provide...
Introduction In this day and age, there is a considerable desire to alter one’s working place in order to meet one’s needs. Indeed, people may feel exhausted by commuting to downtown and communicating with coworkers that can be referred to as extra work. Therefore many of them dream of performing...
Working from home has its pros and cons, and while it was new to Bloom at the time of writing, the remote mode is no surprise right now. Productivity from home is usually higher than in the office, but this is an individual issue that depends on the profession, personality,...
Teamwork and team bonding are fundamentally important for creating exemplary collaboration within an organization. Team bonding is characterized by the existence of a common purpose for all the participants who are focused on attaining positive outcomes. Achieving the desired results depends on “each participant, the maximum use of participants’ resources,...
The Automatic Vigilance Effect is the unconscious negative reaction to critical input (Tourish, 2005). The most important characteristic of this reaction is that it is difficult to consciously control (Estes & Adelman, 2008). In the case of the organization, it the Automatic Vigilance Effect manifested itself when the management refused...
It is important to note that employee turnover is a major issue for both large and small businesses. The concept is primarily used to describe the decrease or loss of the general talent pool in a company within a specified period of time. More specifically, the term is used to...
The author of this discussion post talks about employee motivation and mentions those factors and their theoretical basis that contribute to workplace performance. These factors are flexibility at the workplace, maintaining a sustainable work-life balance, and applying a rewards management model. It is a great advantage for the post that...
Summary Barnana is an endeavor of a Brazilian entrepreneur who started this business by selling brown dried bananas in packages. Later on, due to the popularity of Barnana’s original products, the company expanded its range and added new flavors and products. However, the founder and the CEO of Barnana Caue...
Background Amazon is one of the world’s leading retail companies, dominating the electronic sector of the market. Founded in 1994, the service expanded at a rapid pace, becoming global in the 21st century. Amazon employs over 1 million people and opens new locations that extend the number of jobs even...
The Case Summary International Satellite Images (ISI) is one of three leading organizations in the United States controlling the satellite imaging industry. ISI has a project aimed at creating a satellite capable of imaging the world with a resolution of up to 1 meter. The company intends to sign a...
Strengths Starbucks is the industry leader in the coffee shop industry with a strong, memorable, and marketable brand image. It has achieved a global international presence and relies on an extensive international supply chain. The Starbucks coffee-based drinks are famous for their variety and consistency alike, with each recipe relying...
Johnson and Johnson are a company based in the United States specializing in developing medical equipment, consumer packaged items, and pharmaceuticals. This corporation has a rich history, having its origin in 1886 when a dispensing chemist, Robert Wood Johnson, and his brothers created it (Bogdan and Dombrowski, 2019, p. 6422)....
Every project management team should be aware of warning signals to continue its function. The warning signal is any factor that can undermine the expected outcomes of any project, while the related diagnostic signal is following a response to the warning signal (Pascoe, 2021). This essay discusses three warning signals...
TO: John Smith, Supervisor FROM: (Your Name), Sales Agent DATE: SUBJECT: Raise Denying I am writing to discuss the recent denial of my request for a 5% annual salary increase, which was explained by the company’s weak economy at present. I considered the mentioned rationale and wanted to describe to...
Innovation is one of the proficiencies that a project manager should master in order to be competitive in today’s labor market. Producing and implementing ideas into life has been one of the principal success components for leading managers in almost every industry. Given the poignancy of the topic, Anne Sigismund...
Sue Robbin’s case may be considered an act of retaliation of the company towards its employee, which is prohibited by federal laws. This process may occur not only to the victim of the harassment but also to any employee reporting, as stated in the example. The case may be taken...
In Personal Trainer, we are committed to providing a wide variety of sporting services, ranging from fitness and training programs to stores and food facilities. We aim at delivering the ultimate experience to our members in which all their fitness needs will be satisfied. We provide our employee’s career opportunities,...
Stephen Richards Covey is a wonderful person, a talented writer, and a high-quality specialist in the field of management activities. He is known as the author of publications concerning the issues of leadership and life management. Covey reveals people’s personalities, abilities, and qualities with accuracy and confidence. American specialist’s research...
Your experience as a multi-unit manager is a valuable factor, and your reasoning about the specifics of aggregate planning is objective. One of the important criteria mentioned is forecasting to ensure flexibility in work. You have noticed that buying and selling schedules are dynamic, and customer satisfaction depends much on...
Supply chain management (SCM) includes every process that the raw material goes through to be considered a “finished good” that can be sold to the customer. The supply chain consists of multiple interconnected actions, and the result is a product that is ready to be used by the customer. While...
Summary The success of a contemporary business largely depends on what data the company has and how it uses it. At the same time, ensuring their security and confidentiality plays an essential role in managing data. This assumption can be applied to companies of various types – some must protect...
In the context of strategic planning, the significance of total logistic costs cannot be underestimated, as it has a direct impact on the revenue of a business. This issue appears to be extremely relevant for the companies in the tourism field, as it implies a considerable demand for transportation, which...
The concepts of diversity and inclusion are not novel to 21st-century employers. By recruiting a diverse workforce and ensuring employees feel comfortable in an inclusive environment, progressive companies increase their workers’ productivity, performance, and engagement. However, having a diverse team does not necessarily reflect the organization’s inclusive climate. To foster...
A recruitment plan is critical to any company’s performance since it defines the roles that need to be filled. The strategy presents an opportunity for an organization to align its goals as well as skill gaps alongside staffing efforts to plan for the year tactically. Many companies fail to plan...
There are many ways to draw employees’ attention to the work process. Some of these methods focus on positive interactions between employers and workers (Eisenhauer, n.d.). Other sources suggest using modern technologies in various applications for personal devices (Kashyap, 2020). A variety of approaches allows finding a solution for almost...
A virtual team is a group of individuals who work together remotely from different locations and use electronic means of communication to collaborate. Compared to traditional teams, virtual teams experience a larger number of challenges, and being their member requires from an individual an increased focus on communication, collaboration, and...
Forming a team that will effectively collaborate to achieve success in a project is challenging and depends on various factors. A team is a group of people with specific skills who have a shared goal to achieve outstanding results at a workplace (Bauer & Erdogan, 2017). The primary factor that...
Sarah’s tuberculosis is a serious case since, on the one hand, the organization has to ensure that other employees and residents are not affected, but on the other hand, address discrimination that Sarah faced. The financial implications of these complaints may be the need to settle the case before the...
Performance appraisal is a part of organizing business because it helps to re-evaluate employees according to specific criteria. In research from Chartered Institute of Personnel and Development (2016), the fundamental theories of the certification system are social comparison theory, feedback intervention theory, and equity theory. A performance appraisal system is...
People in the work team should be diverse but have a common feature, since this helps to look at the issue from different perspectives. This condition also motivates people to work effectively as employees see each other’s differences and strive to surpass or to be equal to their colleagues. Consequently,...
Introducing training opportunities for staff members is a particularly important step in improving the human resource management (HRM) technique since it encourages employees to embrace the importance of change and step on the path to continuous, lifelong improvement. For the Walt Disney Company, which has been the global leader in...
The global issues of climate change, environmental pollution, and the COVID-19 pandemic attracted public attention to the risks of overconsumption and the need for sustainability. Marketing is often perceived as unethical, as it might be used to manipulate consumer needs and promote unnecessary goods or services. However, a fair and...
Introduction Ferrero Group is a successful company specializing in producing chocolate products, and the organization is prominent worldwide. Currently, the company is present in more than 50 countries and has 31 production plants in 5 continents (A global reality, n.d.). Ferrero Group’s owner and the Executive Chairman is Giovanni Ferrero....
The crucial question that companies should ask when finding a target market is whether they address to other businesses or consumers. Business to business (B2B) refers to organizations selling their services or goods exclusively to other companies (Reklaitis & Pileliene, 2019). In B2B, sales have longer sales factors, higher value...
